BOGO CITY, Cebu, September 2, 2016 – PRC Chairman and CEO Sen. Richard “Dick” Gordon led the groundbreaking ceremony today of the Philippine Red Cross Bogo City/Northern Cebu Branch Building and Blood Bank. The construction of the two-story building costing Ten Million Pesos will be funded entirely by the Red Cross on land donated by the City Government of Bogo at the New Government Center.

Senator Gordon in his speech stated the 5 F’s of the Red Cross which are to Focus on work, to be Fast, Friendly and not corrupt, Flexible and Forward Looking. He also hinted on possible dialysis machines and ambulances for Bogo City. Senator Gordon said that “buildings do not a Red Cross make, blood does not make a Red Cross, it is people who give blood, who donatemoney, who work”. He added that “the establishment of a branch in Bogo City will further bring Philippine Red Cross services nearer and more accessible to people in the northern part of Cebu. People from Bogo and neighboring municipalities will not have to go far to access Red Cross services like blood as the new building will have a blood collecting station.”

Present during the groundbreaking were Bogo City Mayor Carlo Martinez, Vice-Mayor MayelMartinez, members of the SangguniangPanlungsod, Mayor Jay DelaFuente of Madridejos, Mayor Mariano Martinez of San Remigio, Red Cross Cebu Province Chapter President Atty. Allan Nicolas Ouano and a delegation from the International Federation of the Red Cross and Red Crescent Societies headed by Kari Isomaa. Former Mayor Junie Martinez also graced the event. It was during the term of the former mayor that the 1,000 square meter land on which the building will be built was donated to the PRC.

The event was followed by a press conference where the senator answered questions regarding the upcoming building and a few on the issue of extra-judicial killings. The senator said that these extra-judicial killings should be termed ‘murders’ and made mention that his father was a victim of one having been assassinated.

According to Marco Abrazado, Field Operations Head of the PRC for Haiyan Operation, the building will be the focal point for Red Cross operations in the north. These include disaster management, safety services, health services, Red Cross Youth, social services and blood services. Abrazado further said that Bogo City was the logical choice due to it being the gateway to northern Cebu, and the presence of support facilities.


Senator Richard “Dick” Gordon together with Bogo City Mayor Atty. Carlo Martinez and Vice Mayor Mayel Martinez with the other Red Cross Associates in the Groundbreaking Ceremony